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Why So Many People Follow Brands on Facebook?

Every single social media beginner is quite confident that as soon as he creates his brand page on Facebook, it will immediately get to the desired target audience and receives dozens, hundreds or even thousands of “likes”. In the reality, everything is much different. Findings There is an interesting thread on Quora, where experts are …

How To Find Subscribers For Your YouTube Channel?

You probably already got used to commercials of a new luxury Mercedes-Benz or a new amazing taste of Coke in the beginning of YouTube videos. Mostly, we’re just waiting until the magic “Skip Ad” button appears. However, you might recently notice, that instead of professional commercials, YouTube keeps promoting someone’s channels. What happened is YouTube …

Top 3 SEO tips for 2014

When people search for services and products, of course you want to appear as high in search rankings as possible. SEO is a best way to provide your business’s credibility. Keywords, tags, links are still an important part of this process, but let’s see what is a game changer in 2014 Content is still a …

The Importance of News Releases For Your Business

News releases aren’t just for large corporations. Small- and medium-sized businesses can also benefit from them. When done right, your business will make the news! What is a news release? A news release is an official statement given to journalists and news outlets on behalf of a business or person which issues information about a …

Brand your business or get lost in the crowd

When you think of the swoosh sign, a red bull’s eye, or a green mermaid, what immediately comes to mind? Nike, Target and Starbucks respectively. These brands and many others have created a corporate identity around their symbols and logos. But branding doesn’t just apply to large corporations. It also applies to small- and medium-sized …

5 ways to engage your brand’s Twitter fans

Twitter is a great social media platform that lets you have conversations with people who you don’t necessarily have to mutually follow. If you know that your fans on Twitter, how do you engage with them? This blog post describes 5 ways: Respond to customers that talk to you The easiest way to engage with …

10 tips to make your business Twitter page successful

Twitter is a great social media tool that lets you have micro-conversations with people you might not have thought possible to talk to before. What sets Twitter apart from other social media websites such as Facebook and LinkedIn is the fact that you can hold a conversation with anyone – without having to mutually follow …

8 Best Business Practices on Pinterest

If you haven’t already, find out how to use Pinterest for business. If you’ve created a Pinterest business account, it’s time to start pinning! Here are 8 best business practices when using Pinterest for business to make your Pinterest account a success: Tell people you have a new Pinterest account Once you’ve created your account …

How to use Pinterest for business

Why Pinterest? Pinterest is a great visual-based social media platform. 80% of Pinterest users, or pinners, are women. If this is your target demographic, you should definitely be using this platform as part of your marketing strategy. 80% of pins are also re-pins, so this platform has a lot of potential for brands to get …

10 Ways to Market Your Small Business on Social Media

Social media has a lot of potential for small business owners to market their products and services. It may seem a bit overwhelming, but these 10 ways to market your small business on social media are a starting point: Set up a Google+ page If you haven’t already done so, create a Google+ page for …

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